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Blog- digital-marketing

How to Build Your Sales Funnel Using Facebook Lead Ads


Facebook lead ads are a great way to generate leads to build your sales funnel. In this article, we will take a deeper look into what exactly they are,...Read More

Kendra Strickler
By Kendra Strickler

The Case for Including Video Marketing in Your 2017 Budget


The holidays have come to an end and 2017 is off to a running start! If you haven’t already, now is the time to focus on your digital marketing efforts...Read More

Vince Paratore
By Vince Paratore

HEO or SEO? What Is More Important When Creating Content?


By now I'm sure you are familiar with the term SEO (search engine optimization) and understand the importance of following best practices in order to...Read More

Emily Burns
By Emily Burns

Should Content Marketing Be in Your 2017 Marketing Budget?


With 2017 just around the corner, it is natural to be filled with high hopes for growth, change, and success. No matter what type of business or industry...Read More

Kendra Strickler
By Kendra Strickler

Why Your Inbound Marketing Strategy Isn't Effective


Everyone’s heard that developing an inbound marketing strategy can be beneficial to your lead generation efforts and the overall success of your marketing...Read More

Kendra Strickler
By Kendra Strickler

5 Web Traffic Metrics You Should Keep Your Eyes On


Your web presence is a way of showing prospective clients who you are as a brand, how your business operates, and an introduction to the products and...Read More

Emily Burns
By Emily Burns

Improving User Engagement is Vital to Today's Success


Creating a powerful user experience today is vital to the success of your business. If you aren’t consistently focused on ways to improve user engagement...Read More

Kendra Strickler
By Kendra Strickler

How Writing Good Meta Descriptions Can Help Click Through Rates


If you’re looking to increase click through rates, there are many ways to do so, one of which is by writing good meta descriptions, also known as meta...Read More

Kendra Strickler
By Kendra Strickler

Benefits of Using Marketing Automation in Healthcare


Traditional marketing tactics are no longer enough to grow and maintain a business as a healthcare professional. With marketing automation providers like...Read More

Emily Burns
By Emily Burns

How to Measure Website Performance Using KPIs


Like most businesses today, you’ve probably invested a lot of time and money into the development of your website and other online applications. You may...Read More

Ben Bassi
By Ben Bassi

How to Successfully Manage Your Local Citations


Monitoring and updating local business listings (also referred to as local citations) has become a critical component of online reputation management and...Read More

Kendra Strickler
By Kendra Strickler

What is Evergreen Content? And Why You Should Create It


You may have heard the term before, but aren’t sure exactly what it means, or how it can benefit your business. So what is evergreen content, and why...Read More

Emily Burns
By Emily Burns
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