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Blog- seo

How to Create Product Videos That Improve Conversions


In the past, businesses were able to put up a website that included some buzzwords, a list of product features and photos and hope people would find it...Read More

Vince Paratore
By Vince Paratore

Why You Should Use Product Videos to Improve Conversions


Video marketing is all the rage right now and the statistics around this trend are staggering. If you aren't using or haven’t considered including it in...Read More

Vince Paratore
By Vince Paratore

Mobile-First Indexing is Here – Is Your Website Ready?


As if SEO wasn’t already complicated and time consuming enough, Google has changed the rules of the game once again. Googlebots are crawling your website...Read More

Michael Reich
By Michael Reich

HEO or SEO? What Is More Important When Creating Content?


By now I'm sure you are familiar with the term SEO (search engine optimization) and understand the importance of following best practices in order to...Read More

Emily Burns
By Emily Burns

Ecommerce SEO Trends We Learned From 2016


Ecommerce has been growing at an exponential rate over the past decade or so. In 2014, in the United States alone, ecommerce sales reached well “past $300...Read More

Emily Burns
By Emily Burns

Is It Time to Give Your Website a Check-Up?


Be honest - when was the last time you took an in depth look at your website to see how well it is performing? With every day business to attend to, it’s...Read More

Kendra Strickler
By Kendra Strickler

5 Web Traffic Metrics You Should Keep Your Eyes On


Your web presence is a way of showing prospective clients who you are as a brand, how your business operates, and an introduction to the products and...Read More

Emily Burns
By Emily Burns

How Writing Good Meta Descriptions Can Help Click Through Rates


If you’re looking to increase click through rates, there are many ways to do so, one of which is by writing good meta descriptions, also known as meta...Read More

Kendra Strickler
By Kendra Strickler

How to Measure Website Performance Using KPIs


Like most businesses today, you’ve probably invested a lot of time and money into the development of your website and other online applications. You may...Read More

Ben Bassi
By Ben Bassi

How to Successfully Manage Your Local Citations


Monitoring and updating local business listings (also referred to as local citations) has become a critical component of online reputation management and...Read More

Kendra Strickler
By Kendra Strickler

What Local Citations Mean to Your Business


Having consistent and accurate local citations online are a critical part of a successful SEO strategy today. Regardless of how big or small your business...Read More

Kendra Strickler
By Kendra Strickler

What is Evergreen Content? And Why You Should Create It


You may have heard the term before, but aren’t sure exactly what it means, or how it can benefit your business. So what is evergreen content, and why...Read More

Emily Burns
By Emily Burns
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