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Local Search, SEO
Posted by Carolyn on 12/10/2013
Local search engine optimization is focused on making it easy for prospective customers to find information about your company online. Whether they are searching specifically for your company, or for businesses providing related goods and services in the area, you want your...
Conducting an Interview
Posted by Gary on 12/05/2013
It has been my experience that, when seeking knowledge about a particular subject for a blog, few research methods are as valuable as the interview. The internet and libraries can give you plenty of meat to work with, but interviewing an expert provides the sauce which will...
Determine your ROI
Posted by Ben Bassi on 12/04/2013
For many, this is the end of the fiscal year, and CEOs (and CFOs) are budgeting for 2014. As we discussed in yesterday’s video, executives need to reexamine their website with a view to understanding what their return on investment (ROI) has been, and what it can be in the...
Ben Bassi on ROI
Posted by Ben Bassi on 12/03/2013
CommonPlaces CEO and President Ben Bassi discusses the importance of determining the ROI on your website, and lowering your bounce rate. An interesting I think about all the time when I look at my clients is what is their ROI on their website and digital marketing...
Thanksgiving Prayers, illustration by Norman Rockwell
Posted by Gary on 11/27/2013
EMILY: "Does anyone ever realize life while they live it...every, every minute?"STAGE MANAGER: "No. Saints and poets maybe...they do some.”  ― Thornton Wilder, Our Town                          ...