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Determine your ROI
Posted by Ben Bassi on 12/04/2013
For many, this is the end of the fiscal year, and CEOs (and CFOs) are budgeting for 2014. As we discussed in yesterday’s video, executives need to reexamine their website with a view to understanding what their return on investment (ROI) has been, and what it can be in the...
Ben Bassi on ROI
Posted by Ben Bassi on 12/03/2013
CommonPlaces CEO and President Ben Bassi discusses the importance of determining the ROI on your website, and lowering your bounce rate. An interesting I think about all the time when I look at my clients is what is their ROI on their website and digital marketing...
Thanksgiving Prayers, illustration by Norman Rockwell
Posted by Gary on 11/27/2013
EMILY: "Does anyone ever realize life while they live it...every, every minute?"STAGE MANAGER: "No. Saints and poets maybe...they do some.”  ― Thornton Wilder, Our Town                          ...
Finding the Time to Blog
Posted by Gary on 11/26/2013
“Every writer I know has trouble writing.” Joseph Heller  It’s a busy life, isn’t it? Sadly, there are still only 24 hours in a day, and you really need to sleep during some of that time, preferably during consecutive hours. Eating is also highly recommended, and you...
Mobile design challenges
Posted by Michael Reich on 11/20/2013
The web design and development industry tells us that websites need to be created with mobile first. Start with your smartphone, designing for the mobile format, then move on up in platform size and scale to the desktop. At CommonPlaces, we have found success with both...

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