Solutions :: Why e-Business

Today you can't really afford to under-perform on any element of your company's activities, efforts or opportunities. You must maximize your results! In a world where barriers to entry are low, where everyone is after your market and client base, you cannot allow any asset to be under utilized or tolerate any activity under-performing its capability.

We're now in a culture that no longer lets us just sell things. Customers are well informed, highly educated and sophisticated. Today, they buy solutions to problems. If you're not willing to provide your customers a higher level of service, your competition will (and probably is).

Most companies have a web site that is "brochure-ware". The site does little to enhance and support their business. Anyone can produce a web page at a relatively low cost. Producing an interactive web site that is integrated with your business is a whole different story. Without interactivity, a web site is purely a book online. Interactive sites capture user details online and monitor what users do inside the system. The more visitors can interact and 'do things' on the site, the more likely they are to revisit. The importance of having visitors return is found in the statistic that people will buy from you after an average of seven previous visits.

Your e-business initiative can be an enormously powerful sales generator. Or it can be ineffective and a huge waste of money if it is not implemented in a manner consistent with your business objectives. At CommonPlaces, we work closely with you to develop and implement the proper e-business strategies to achieve your specific business objectives. No matter how simple or complex, we have the capability and creativity to deliver an e-business infrastructure that's right for your company.

Did you know?

• Of the 4 billion searches a month, 72% are looking for product / service information.
• More adults turn to the Internet (70%) than to the Yellow Pages (62%) as a source when shopping locally.
• 74% of consumers have conducted product research online before making an offline purchase.
• Small businesses who use the Internet have grown 46% faster than those that do not.
• e-Commerence will increase from $71.2 B in 2002 to 4201.2 B by 2007.
• 79% of online retailers were profitable in 2003.
• The Internet influences the purchase decisions of as many shoppers as mail order catalogs, direct mail, and telemarketing combined.
• 53% reported that store shoppers' brand opinions changed due to online information.
• 57% of carts were abandoned primarily due to Web site design issues rather than issues tied to technology.
• There is a 10 times difference in traffic between the #1 and the #10 search engine position.

Above statistics compliments of e-Marketer, Inc.

CommonPlaces E-Business Services

CommonPlaces delivers e-business solutions that enable you to compete and prosper on-line. We have the creativity, experience, and the leading-edge technology to provide our customers with business-to-business and business-to-consumer website solutions. Our e-business solutions enable you to grow your business and leverage the full power of the Internet. Whether you are a smaller business or a mid-size company, you must present your business as a solution and the website must service every visitor quickly and effectively.

CommonPlaces continues to enhance our offerings as we identify new technology. Our services include, but are not limited to:

• e-Commerce solutions including integrated shopping cart technology
• Merchant Accounts
• Affiliate Marketing
• Podcasting
• Multi-Media Audio and Video Streaming
• Inventory Management
• On-Line Customer Support
• Referral Support
• On-Line Product Support
• E-Fulfillment
• RSS (Really Simple Syndication)
• Blogs
• Calendar/Scheduling