Naturally, as CommonPlaces Interactive continues to grow and evolve, so do our staffing needs. In speaking with clients and our team over the past few months, it became apparent that there was a missing link here at CommonPlaces.
We all agreed that we needed an experienced creative leader. This individual's responsibility would be to work closely and guide our clients on all their digital endeavors, ensuring they are successful and achieving the greatest ROI possible.We needed someone who could collaborate with the client throughout the entire planning process, as well as have a strong working knowledge in creative, design, brand development and interactive commerce.
Please join us in welcoming Vince Paratore, Creative Director, to the CommonPlaces team! Vince is a creative professional with more than 15 years of experience. He has successfully developed and executed creative strategies for a wide range of industries including: Technology, Healthcare, Financial Services and Higher Education. Since graduating from The Art Institute of Boston in 1994, Vince has honed his skills in Design, Art Direction, Brand Development, Marketing and Leadership. He even gained some teaching experience at various schools in NH and MA.
Out of the office Vince enjoys raising his “not-so-little humans” and spending lots of time sharpening his creative skills. He is just as comfortable welding, building furniture, or making art, as he is working digitally.
His passion for creativity shows through his work and his personality. “I love the process of creative self-expression, no matter the medium. I have been lucky enough to grow up in an art family, where I’ve been honing my skills since I could walk. I love getting under the hood of life and seeing what makes things tick, breaking things, and forever learning how to put them back together a little better than before."
Michael Reich, COO at CommonPlaces, is excited to have him on the team. "His experience planning projects and his background in User Experience made him standout from the rest. He'll be a great asset to help provide the guidance and leadership to our clients to make their endeavors more successful."
We asked Vince what he was most excited about bringing to CommonPlaces, and he eagerly replied, “I’m excited about joining the team at CommonPlaces Interactive as the Creative Director. I look forward to bringing my experience in art direction, planning, and marketing, and merging it with the extensive knowledge of technology and web development present at CommonPlaces. I really enjoy exploring the intersection of communication and technology, and blurring those lines to create effective web experiences that connect with the end user in a meaningful way.”
We are very thankful that while Vince was being called back to his Boston roots, he decided to stay in NH and call CommonPlaces home!