The goal of the initial project was to build an online presence that would support both their OEM, original equipment manufacturers (Analogic) and their direct-to-consumer (BK Ultrasound) products, while clearly conveying both brands belonged to one company.
We built a modern, responsive web design for Analogic on a CMS (Drupal) that would be easy for them to maintain and scale.
With a Drupal site, we delivered a user-friendly interface, vast amounts of functionality with access permission for many roles to easily update content. Our skilled web designers applied the Analogic design to the BK Ultrasound website to showcase both companies as one unified brand.
CommonPlaces received the "Best of Industry WebAward" for Best Medical Equipment Website for work on BK Ultrasound in 2016.