Drive traffic, engage your audience, and generate results with a results-oriented growth strategy.
At CommonPlaces we will help you develop that digital marketing strategy for your ecosystem by working with you to analyze what might be inhibiting your growth, and come up with a plan to turn that around.
Whether or not we had a hand in building your website or portal, we want to become an integral part of your marketing team.
Market Research
We perform market research to discover your industry trends, what your competitors are doing, who your consumers are, where they hang out online, and what they are searching for to cultivate the best strategy for you and your customers. Having valuable market research at your fingertips is what creates meaningful and effective marketing initiatives and cuts out the guesswork.
AI-Enhanced Digital Marketing
Our AI-enhanced marketing services turn data into decisions. From SEO optimization to content creation and automation, we help you reach the right audience, at the right time, with the right message.
Content Creation
Engaging content is designed to cut through the noise and speak directly to your target audience. A content strategy that includes blogs, case studies, website pages, emails and more, that answer customer questions and addresses their pain points, will increase website engagement, customer loyalty and satisfaction. We are here to create content that generates traffic and keeps them coming back for more.
Search Engine Optimization (SEO)
SEO is the key to reaching your ideal audience and directing them to your site so they can fall in love with your products or services. With an ever changing algorithm and so many factors to consider, it’s easy to become overwhelmed. Our team is dedicated to staying ahead of SEO trends to help drive targeted traffic to your site, optimize its performance, and make adjustments so you stay on top of the results page.
Email Marketing
Email campaigns are a great way to continuously deliver repeatable and trackable results. Blasting through the clutter of your prospects’ and customers’ inbox requires catchy titles, exciting content and interesting graphics. Which is why we will collaborate with you to create beautiful emails that grab your customers’ attention and get them to engage. From email content creation, list maintenance, A/B Testing, reporting, and personalization; CommonPlaces is here to help with your email marketing campaigns.
Marketing Automation
Connect with your audience, generate and nurture qualified leads, and grow your bottom line with automatic workflows, campaigns, and notifications. Marketing automation tools, such as Salesforce, Hubspot, Pardot, Marketo, are efficient, easy to use, and keep track of helpful information for your sales team. We will help you pick the right tool, create and implement a strategy, seamlessly integrate it into your site, and then watch your sales funnel grow.
Digital Advertising
Expand your reach and drive high quality traffic to your website through digital advertising campaigns in Google, Bing, Facebook, LinkedIn, and more. We will build a strategy around your KPIs by using a combination of ad platforms for prime visibility and reach. We can provide guidance and strategic recommendations, or fully manage all your digital advertising needs.
Social Media
Connect with your target audience by providing delightful and engaging social media interactions. We will optimize your social media strategy to align your business goals with your audience’s interests. Cut through the noise and expand your reach by focusing on the right channels, generating quality content and analyzing the results.
Insights
Helping B2B leaders use technology to drive business
2026 B2B Content Marketing Trends
What Mid-Market Leaders Need to Do Right Now Over the past year, my team and I have been doing something that’s become surprisingly rare in digital business: meeting face-to-face with our clients. Whether it's healthcare technology, B2B manufacturing, nonprofits, or...
The Cost of Not Doing Anything
Why B2B and Nonprofits Should Invest in Their Websites and Portals In today’s digital first world, a website or customer portal isn’t just a “nice to have” , it’s the foundation of your organization’s success. Yet, many B2B companies and nonprofits fall into the trap...
A Guide To The Difference Between GEO, AIO and SEO
For years, we built websites to earn authority with search engines. Recent research outlines how AI summaries replacing traditional search results and are having a tremendous negative effect on website traffic. Since SEO is no longer driving customers to your site,...