Drupal Commerce vs. Magento

by | Jan 9, 2014 | Development

Share this post

Drupal Commerce vs. Magento

In a previous blog, Michael Reich, our Vice President of Operations, presented an overview of Magento, the robust ecommerce platform that we believe is one of the best options available. This seems like a good time to compare Magento with another framework that many may be familiar with ‘- Drupal Commerce.

Drupal Commerce was created by The Commerce Guys, a Drupal-based company which believes in the power of content. It is an open source platform that manages to reinforce the excellent Content Management System offered by Drupal with hundreds of different modules which provide many ecommerce functionalities such as invoices, receipts, orders, and payments; and performs other functions needed by online merchants. Still, Drupal Commerce distinguishes itself from Magento with the strength of Drupal’s CMS capabilities. Magento has CMS capability built into it, but it is not a CMS. When managing products is more important than managing content, we suggest Magento to our clients.

Functionality

Drupal Commerce offers shopping cart extensions into their CMS, and those extensions are very good for permission-based content, membership services, and subscriptions; but they aren’t robust as far as selling products is concerned. If you have a site where people are going to pay an annual subscription in order to receive premium content, or membership services are the key functions of your website, then Drupal Commerce is an excellent solution, because all that information is integrated into the excellent Content Management System that Drupal provides. There is a Drupal Magento module https://drupal.org/project/magento that integrates Magento functionality into Drupal, but it doesn’t provide that functionality. If your sales and services are simple and uncomplicated, Drupal Commerce will serve you well, provided that the CMS functionality is more important to your overall needs and goals. 

Varient options

Those types of shopping carts, however, aren’t suitable for the types of demands that complex products or high volume sales sites require. For example, if you’re selling shirts, you probably only need one image of the shirt, but you may have numerous sizes, each necessitating a different SKU. These are called variant options, and Magento handles their requirements very well. Maybe you have an order going to two different shipping addresses, or your business has multiple stores with the same back end; Magneto’s shopping carts manage all these capabilities seamlessly. Do you offer coupons? Drupal Commerce needs to have special code written for this functionality, whereas Magento does not. The list of capabilities out of the box in Magento, dwarfs Drupal Commerce http://www.magentocommerce.com/product/features.

Free is good

Custom code writing is possible for a CMS site like Drupal Commerce, but that becomes expensive, and rarely works as well as something out of the box. The beauty of Drupal is that all modules are free, with a huge, active community supporting them. Magento modules, although open sourced, must be purchased. Magento has a certification process, allowing their developers to eventually design, build, and then sell their own licensed modules. Drupal doesn’t sell anything. All Drupal modules are free to download.

The greatest distinction between the two is determined by answering the question, ‘Which shopping cart do I need for my business ‘- a stand-alone product-based shopping cart, or a CMS permissions’-based shopping cart?’ If you aren’t sure, or you’re looking for some guidance, please feel free to ask us!

Insights

Helping B2B leaders use technology to drive business

2026 B2B Content Marketing Trends

2026 B2B Content Marketing Trends

What Mid-Market Leaders Need to Do Right Now Over the past year, my team and I have been doing something that’s become surprisingly rare in digital business: meeting face-to-face with our clients. Whether it's healthcare technology, B2B manufacturing, nonprofits, or...

The Cost of Not Doing Anything

The Cost of Not Doing Anything

Why B2B and Nonprofits Should Invest in Their Websites and Portals In today’s digital first world, a website or customer portal isn’t just a “nice to have” ,  it’s the foundation of your organization’s success. Yet, many B2B companies and nonprofits fall into the trap...

A Guide To The Difference Between GEO, AIO and SEO

A Guide To The Difference Between GEO, AIO and SEO

For years, we built websites to earn authority with search engines.  Recent research outlines how AI summaries replacing traditional search results and are having a tremendous negative effect on website traffic.  Since SEO is no longer driving customers to your site,...