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Planning a Successful Website

SEO, Design & Development

In our many years of Web development experience, I think the greatest lesson we've learned is the value of planning a project thoroughly and completely. This means making sure all of the details are sorted out before development begins. In our experience, this approach avoids numerous issues, saves time in the long run, and results in a better final product.

It's an overused analogy, but it's also true: you wouldn't build a house without a blueprint, and you shouldn't build a website without a plan, either. With a robust planning process, issues come to light before development time has been wasted heading down the wrong path. You can also ensure that the final product is exactly what you were hoping for; you should never have to settle for a finished site that isn't really the way you pictured it.

What does a complete planning phase include? It includes:

  • Wireframing the home page and sample interior pages
  • Creating a site map that includes all of the content that you want to appear on your site
  • Planning for best SEO practices (title and meta tags, user-friendly URLs, canonical issues, etc.)
  • Listing the types of content your site will include (blogs, news stories, videos, events, etc.)
  • Answering what browsers your site should be compatibility with, and if your users have any special needs (use of screen readers, etc.)
  • Perhaps most importantly, the planning phase ends with agreement by all involved parties.

Would you like to learn more about how CommonPlaces' planning process can turn a great idea into an impressive and engaging website? Contact us today!

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